What started as a one-off art installation following the COVID-19 pandemic has become a beloved annual sculpture fest spanning seven metro counties. Now, in the midst of its one-year hiatus, the Parade of Hearts has debuted a new design and theme for its 2026 revival.
Personally, we think the fresh fiberglass sculpture shape — a circle featuring a central heart cut-out — is ripe for the picture-taking. Changes are also coming for the fest’s proceeds, which will be reinvested in local businesses rather than split between charities as in years past. Restaurant discounts, anyone?
“More than a public art display, it fuels local businesses, energizes neighborhoods, and engages both residents and tourists, especially in under-marketed areas,” Jenn Nussbeck, Executive Director of Parade of Hearts, said.
“In 2026, we’re amplifying this impact and solidifying the region as a global cultural and creative destination, it’s the heartland’s global welcome.”
Artists looking to share their take on the year’s theme, “Hearts of Unity,” can submit their ideas starting June 9. The 150 designs selected will be on display from April to August 2026, with the official map released that March.
